{"id":13467,"date":"2020-06-12T15:41:59","date_gmt":"2020-06-12T15:41:59","guid":{"rendered":"https:\/\/migrate1.artrights.me\/come-collezionare-videoarte\/"},"modified":"2021-04-21T14:49:54","modified_gmt":"2021-04-21T14:49:54","slug":"how-to-collect-videoart","status":"publish","type":"post","link":"https:\/\/artrights.davidebaldi.com\/en\/how-to-collect-videoart\/","title":{"rendered":"How to collect videoart"},"content":{"rendered":"<h2 style=\"text-align: center;\"><span style=\"color: #dd9933;\"><b>HOW TO COLLECT VIDEOART<\/b><\/span><\/h2>\n<h2 style=\"text-align: center;\">When a medium becomes a collectible<\/h2>\n<h2><!--more--><\/h2>\n<section class=\"content-section full-width with-col cover pb-70 pb-xs-50 rella-no-margin content-section-5a71cb13dc9ff\">\n<div class=\"row vc_row-fluid\">\n<div class=\"wpb_column col-md-12\">\n<div class=\"\">\n<div class=\"\">\n<h2><span style=\"font-weight: 400;\"> Video art is a narrative form born in America and arrived in Italy in the first half of the seventies. <\/span><\/h2>\n<p><span style=\"font-weight: 400;\"><!-- Span--> <!-- h2--><br \/>\n<span style=\"font-weight: 400;\"> He immediately gained the interest of fans and collectors because <\/span> <b> is the medium of our time <\/b> <span style=\"font -weight: 400;\">, which finds its shape, its construction and the diffusion of a message in technology. <\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\"> The first collectors of video art were the museums, the <\/span> <strong> <a href=\"https:\/\/www.moma.org\/\" target=\"_blank\" rel=\"noopener noreferrer\"> New York MoMA <\/a> <\/strong> <span style=\"font-weight: 400;\"> with the curator <\/span> <b> Barbara London <!-- b --> <span style=\"font-weight: 400;\">, who immediately acquired and exhibited works by <\/span> <b> Bruce Nauman <\/b> <span style=\"font-weight: 400;\"> and <\/span> <b> John Baldassari <\/b> <span style=\"font-weight: 400;\">. <\/span><\/b><\/p>\n<p><span style=\"font-weight: 400;\"> Today among collectors mainly, if not exclusively, focused on video art we find <\/span> <a href=\"https:\/\/www.instagram.com\/diegoberga\/?hl = en\" target=\" _ blank \" rel=\"noopener noreferrer\"> <b> Diego Bergamaschi <\/b> <\/a> <span style=\"font-weight: 400;\"> which he founded in the <\/span>\u00a02013 <span style=\"font-weight: 400;\"> with others <\/span> <b> you are passionate anonymous collectors <\/b> <span style=\"font-weight: 400;\"> the <\/span> <a href=\"https:\/\/www.instagram.com\/seven_gravity_collection\/?hl=it\" target=\"_blank\" rel=\"noopener noreferrer\"><b> Seven Gravity Collection <\/b><span style=\"font-weight: 400;\">, <\/span><\/a><span style=\"font-weight: 400;\">a shared collection of video works that also includes the awarding of a <\/span><b> VISIO art prize <\/b><span style=\"font-weight: 400;\"> on the occasion of<\/span><a href=\"http:\/\/www.schermodellarte.org\/\" target=\"_blank\" rel=\"noopener noreferrer\"> <span style=\"font-weight: 400;\">&#8221; The Screen of the Art &#8220;Film Festival <\/span> <\/a> <span style=\"font-weigh t: 400;\"> of Florence. <\/span><\/p>\n<p>Internationally, we find the German heiress <a href=\"https:\/\/www.instagram.com\/juliastoschek\/?hl=it\" target=\"_blank\" rel=\"noopener noreferrer\"><b>Julia Stoschek<\/b><\/a><span style=\"font-weight: 400;\">,<\/span>, whose collection is among the richest in the world in the sector of &#8220;time-based&#8221; works, namely films, videos, multimedia installations, web projects and performances. Started in 2003, the collection has over 860 <strong>works signed by 282 international artists, with a prevalence of American and European authors,<\/strong> made from the 1960s to the present day.<\/p>\n<p><span style=\"font-weight: 400;\"> Recently the Founder of the <\/span><a href=\"https:\/\/www.jsc.art\/\" target=\"_blank\" rel=\"noopener noreferrer\" class=\"broken_link\">\u00a0Julia Stoschek Collection <\/a> <span style=\"font-weight: 400;\"> chose to <\/span> <b> share his video art works online <\/b> <span style=\"font-weight: 400;\">, available for free viewing. <\/span><\/p>\n<p><span style=\"font-weight: 400;\"> Since the sixties of the twentieth century many artists have started to record their performances: the video has proven to be an instrument to witness contemporary art. In addition to documenting a certain artistic event that takes place over time, the video was also used to resume the reactions of the public, thus also including spectators in the work. <\/span><\/p>\n<p><b> In the early days, video art caught the attention of collectors, but not until the acquisition. <\/b> <span style=\"font-weight: 400;\"> The gallery owners are far-sighted <\/span> <a href=\"https:\/\/artrights.me\/en\/the-castelli-method\/\" target=\"_ blank\" rel=\"noopener noreferrer\"> <b> Leo Castelli <\/b> <\/a> <span style=\"font-weight: 400;\"> and <\/span> <b> Ileana Sonnabend <!-- b --> <span style=\"font-weight: 400;\"> that had been offering video art works since 1968 with prices under $ 250. <\/span><\/b><\/p>\n<p><span style=\"font-weight: 400;\"> A great expansion occurs in the Nineties, with the Internet, which although allows a reproducibility and diffusion on a wide range, pushes the artists to realize more and more limited editions to protect their works. . <!-- span--><\/span><\/p>\n<p>Over time, the artist&#8217;s videos have gone from self-production to a true almost cinematographic production with much wider circuits, where often the same collectors and gallery owners are involved, also placing photographs and props on the market.<\/p>\n<p>Examples include Matthew Barney&#8217;s Cremaster cycle or Vanessa Beecroft&#8217;s performances.<\/p>\n<h3>Collecting video art is possible, keeping in mind a condition, a precaution and a suggestion:<\/h3>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Provided it concerns the rapid technological development that makes video supports obsolete in a short time;<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">The precaution concerns the same condition and copyright regulations, for which it is good to also acquire consent to reproduction<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">as always, also for video art, the presence of the Certificate of Authenticity becomes essential where the technical and peculiar characteristics provided for the specific artistic medium will be reported<\/span><\/li>\n<\/ul>\n<h2 style=\"text-align: center;\">Are you ready to collect video art?<\/h2>\n<p><b><b>\u00a0<\/b><\/b><\/p>\n<p><b> <\/b><\/p>\n<\/div>\n<p><b><b>\u00a0<\/b><\/b><\/p>\n<p><b> <\/b><\/p>\n<\/div>\n<p><b><b>\u00a0<\/b><\/b><\/p>\n<p><b> <\/b><\/p>\n<\/div>\n<p><b><b>\u00a0<\/b><\/b><\/p>\n<p><b> <\/b><\/p>\n<\/div>\n<p><b><b>\u00a0<\/b><\/b><\/p>\n<p><b> <\/b><\/p>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>Collecting video art is possible, keeping in mind a condition, a precaution and a suggestion: discover them in the article of Art Rights Magazine<\/p>\n","protected":false},"author":4,"featured_media":13464,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[365],"tags":[346,430,5764],"class_list":{"0":"post-13467","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-artworks-en","8":"tag-certificato-autenticita-en","9":"tag-vanessa-beecroft-en","10":"tag-videoarte-en"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How To Collect Videoart | Art Rights Magazine<\/title>\n<meta name=\"description\" content=\"Collecting video art is possible, keeping in mind a condition, a precaution and a suggestion: discover them in the article of Art Rights Magazine\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/artrights.davidebaldi.com\/en\/how-to-collect-videoart\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Come Collezionare Videoarte | Art Rights Magazine\" \/>\n<meta property=\"og:description\" content=\"Collezionare videoarte \u00e8 possibile, tenendo a mente una condizione, una precauzione e un suggerimento: scoprili nell&#039;articolo di Art Rights Magazine\" \/>\n<meta property=\"og:url\" content=\"https:\/\/artrights.davidebaldi.com\/en\/how-to-collect-videoart\/\" \/>\n<meta property=\"og:site_name\" content=\"Art Rights | Proteggi &amp; 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